Category: Online Marketing

How To Manage Your Own Marketing

August 1, 2016 by in category Business, Online Marketing, Tips

As an owner of a small business, you might find managing your own marketing an overwhelming experience. Here are 5 easy steps that help make marketing easy, freeing up more of your time to get on with making money!   WRITE A PLAN Not writing one means that the only plan you have is to […]

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Digital Marketing: Outsourcing Vs Training

April 28, 2016 by in category Business, Online Marketing, Training

Getting to grips with digital marketing when you are a small business can be tough – after all, time is precious! We share the pros of outsourcing your digital marketing needs against the pros of training your staff to manage it so you can make a better-informed decision. OUTSOURCING   Saves time Benefit from experience Benefit […]

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Why Is It All About Google?

November 18, 2015 by in category Online Marketing, SEO tagged as

Since the brand became a verb, you’d be forgiven for thinking that Google was the only search engine out there, especially as digital marketing specialists (like us) bang on about Google day in and day out. Well, there are some very good reasons for that – here is the lowdown on why it is “all […]

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10 Ways To Ruin The Conversions On Your Website!

November 4, 2015 by in category Online Marketing tagged as , , , , , , , , , , , , , , , , ,

At all costs do not do any of the following on your website. Each one is likely to stop a visitor from making a purchase or getting in touch – which in turn will render your online business a failure! 1. Have a really long contact form, over several pages and make sure you ask […]

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Why Images Matter In Online Marketing

October 1, 2015 by in category News, Online Marketing, Online marketing strategy, Tips tagged as , , , , , , ,

Why Images Matter In Online Marketing We all know that we should be creating engaging content, but did you know that grabbing attention relies on images before words?  We reveal some amazing stats that highlight why images matter in online marketing. According to a survey by BrightLocal 60% of consumers give more consideration to local […]

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The Digital Marketing Jargon Buster

August 24, 2015 by in category Online Marketing tagged as , , , , , , , ,

The Digital Marketing Jargon Buster – Online Marketing Made Simple! We are all about making online marketing simple for our clients, so we thought it would be a great reminder to share some simple explanations to terms that you might hear about your online marketing campaign.   Above the fold: The bit of your website […]

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Tips For Writing Website Content

July 28, 2015 by in category Online Marketing, Online marketing strategy, Tips tagged as , , ,

Don’t “We” All Over Your Website – Tips For Writing Website Content   Want to hear a rather harsh truth? Your website visitors don’t really care about you, or your business. They pretty much only care about what they will get from you! As such, plastering your website, especially your homepage, with we… we… we… […]

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